Hosting Industry's Dirty Secrets
The web hosting industry has a several dirty little
secrets that we think you should be aware of. We feel you deserve
to be able to make an educated choice among hosting companies. Most
often, the average shopper will compare the features of one hosting
company against another. And the winner is often the company with
the biggest numbers at the lowest price. The loser in this
situation is most often the customer.
Mistake #1: Buying by the numbers
The most common mistake people make when selecting
a hosting company is that they don't go any further than to compare
the features offered by the prospective hosting services. Bigger
is most definately not always better and neither is cheaper.
We're going to show you the right way to compare hosts, the secret
gambles hosts make, the mistakes people make when buying hosting
services, and some of the marketing tricks hosts use to attract
The Right Way To Shop For A Hosting Company
The first step is to determine your needs not what features are
being offered. This way you can avoid overbuying and falling into
the marketing hype that we hosting companies put in your path. Next
try to determine what your future needs will be just in case you’re
short and long-term dreams for your web site come true. This way
you will be able to determine if your perspective hosting company
will be able satisfy your future needs.
Industry Secret #1: Overselling The Server
Here's some of the secrets that you probably wouldn't
know unless you owned a hosting company. Most clients don't use
anywhere close to the amount of disk space and bandwidth allocated
to their account. Most of the clients on our servers use less than
5 Megabytes of disk space. To capitalize on this fact, hosting companies
offer packages with 50, 100, or 500 megabytes of disk space in spite
of the fact that if they ever sold the amount of space they're offering
they'd need so many servers that they'd never make a profit. This
seldom happens and is a good gamble.
If you've ever been bumped from an airline flight
or a hotel room you've come to realize that they make a calculated
risk and oversell their reservations. Some web hosting companies
do the same thing. Overselling their server in hopes that they'll
never have to account for this strategy.
The sizes of our hosting packages are gauged in
accordance with realistic standards that allow us to make a profit
and secure the future of being able to serve your hosting needs
for many years to come.
We’re proud of the fact that we use relatively
small hard drives on our servers (9 - 18 Gigs.). This self-imposed
limit is part of our business strategy. It forces us to limit the
amount of clients on a given server and thus optimizes the service
provided to each client. Although servers with similar processors
and memory could manage a lot more clients than our limit, this
limit makes sure that the server is working at optimal speed to
provide the best service for each client. When one server has reached
the limit, we begin adding new clients to an entirely new server.
Wouldn’t you rather have your site on a server that spends
a lot of the day waiting to serve up web pages than one that is
overburdened with requests?
Industry Secret #2 The Bandwidth Lie
Please indulge me as I tell you another metaphorical
Think of the data lines coming out of a server
as a highway of data and the amount of traffic lanes being the bandwidth
capacity to carry your data to the Internet.
With that in mind, ask yourself if you want to
share the highway with a convoy of trucks during rush our. Or worse,
what if the highway for all the traffic coming and going from Los
Angeles had only two lanes? Bandwidth is the amount of data on the
network coming in and going out of a server. Many hosting companies
tell you that you can have unlimited bandwidth knowing full well
that they have a very limited amount of bandwidth to offer. Frankly,
nothing is unlimited.
We have an extremely fast and broad connection
to the internet backbone using three large communications providers.
Our hosting packages offer generous, yet realistic amount of bandwidth
for our clients. For clients who need more than their allotted share
of bandwidth we provide it on an as needed basis.
Unlike many hosts who have one contact with the
Internet backbone, we have three redundant connections using three
different communications providers. Many hosts rely on only one
connection. If that one should fail, you’re down until it’s
repaired. It should be pointed out that hosting companies rely on
phone companies to provide the backbone connection. How long did
it take the last time you wanted your phone company to repair anything?
With redundancy to fall back on, we’re up and running all
the time even if one or two of connections should go down.
Knowing the above information, where do you want
your web site?
Industry Secret #3: Service
There's another gamble played by many hosting
companies that if odds weren't in their favor they would be out
of business. That gamble is that when people are reviewing their
services they never bother to check into and test the support department.
All too often it is after they sign up when they send in their first
support email or first call to tech support that they realize what
they’ve bought into.
How to test the service before you buy
It's really not possible for any company to answer
the phone with a live person every time you call, but you should
never get a busy signal or no answer. Leave a message and wait.
You should expect an answer within a reasonable amount of time.
Depending on the time of the call you should get a reply within
hours if not minutes.
The same applies to email requests for support.
How long does it take to get a reply? Even if the answer is that
the tech has to do a little research to find the answer. Just so
you're not left hanging.
Before you sign on the dotted line, test the services
they claim to offer. Contact their support tech(s), not the sales
department. These are the people you'll be hoping to get a hold
of after you open an account. The sales rep isn't going to be much
help when you have technical questions.
Try playing “Test the tech.”
You might ask a question that leaves an open end for them to expound
on. Something a little out of the realm of a tech support persons
job. The question, "Can you tell me about your least expensive
hosting package?" would be fine for a sales person but not
a tech, which is exactly why you should ask. If the reply comes
with a short reply or a link to a page on their site this might
be a red flag. It is indicative of busy techs, not concerned about
actually helping, only getting out quick replies. They should take
the initiative to take advantage of this request as a marketing
opportunity. You've giving them a golden opportunity to try to close
a sale. You're a fish nibbling the hook; do they try to reel you
in? Do the techs care? If they don't take the initiative now, what
will it be like when you call for support?
We offer our clients a toll free phone number
and 24 hour support.
Industry Secret #4: The NOC
Servers are fancy computers that are left
on 24 hours a day, 7 days a week. They don't often get rebooted
(unlike my home computer). They are only part of the infrastructure
that serves up data to those who wish to view your web site. Hopefully,
they're kept safe in and industrial strength and secure Network
Operations Center (NOC).
The environment for the
server on which your web site resides plays a key roll in
the reliability and security of your data. Many cheap hosts see
nothing wrong with renting office space, or worse, their basement,
to house their servers. They are getting by on a shoestring and
your data is as vulnerable as the next lightning bolt, power outage,
burglar, angry competitor, or curious child. You never really know
who's manning the server.
AceOfSpace.com has two autonomous
locations linked together by an encrypted digital connection. One
for the office and technical support staff and the other houses
the servers and staff of network experts who man the NOC
(Network Operations Center). The infrastructure of the multi-million
dollar NOC includes the building security, uninterruptible power
back up and generators, network, communications lines, routers,
air conditioning, spare servers and other supporting equipment.
The NOC is alive with activity 24 hours a day operating and maintaining
the integrity of your web site as well as thousands of other clients.
The NOC is not open to the public. Admittance requires an ID or
an escort. Other hosting companies would be challenged to boast
of such a facility.
Industry Secret #5: Telling the Truth
AceOfSpace.com makes every effort
to be honest and forthright with our clients. We want you
to make educated decisions based on your needs, not our marketing.
We’re here to help you find the best solution for your needs.
We find that honesty and integrity is our best marketing tool.
You can contact us at 866-855-5445
or contact use via email